Monday, January 11, 2016

I do know that they have a free app that lets you create a Facebook store (a page different from your personal page), which you can also include as a tab on your personal page. People coming to your personal page can go directly to your store, and vice versa.

Your Facebook store is tied to your Shopify store, so when you add or remove products, change descriptions, upload an image, make something unavailable, create a coupon, etc. you do these things in your Shopify store. The changes in the Shopify store are then automatically shoved through to your Facebook store. 

You can sell physical and/or downloadable products on Shopify.

Another service with identical Facebook functionality but without the transaction fees that Shopify charges is Volusion.com. Also, with Volusion your customers don't leave your site when completing a purchase, as they do with Shopify. 

You can sell digital and physical products on Volusion also. Before you jump onto Shopify, check them out.

Both services also have mobile responsiveness and extensive social media features (e.g. Tweet, Share or Like this product) and have extensions such as allowing customer reviews, abandoned cart keep-alive, live chat with your customers, and a variety of analytics.

One thing to be aware of with selling digital downloads is that downloads consume bandwidth, and some platorms have restrictions or impose extra charges if you exceed a certain amount. You'll want to discuss this topic with someone knowledgeable at any store platform that you're considering before you commit yourself.

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