Sunday, January 3, 2016

FACEBOOK or WEBSITE?
The problem with Facebook fan pages is visitors can't 'join' to automatically see the posts like they can do with personal pages.

Also, people who search google won't see facebook pages in the results.

That's why it usually is better to have a real web site as well as a Facebook presence.


ECOMMERCE
The world of the internet is rapidly changing. Techniques that worked just a few short years ago no longer work.

These days, the hot spot on the internet are the social media apps - facebook, twitter, pinterest and YouTube.

Those are the sites that attract the most visitors and the most attention and if you want to drive traffic to your own site, a good way to do it is to create something on your site that is viral worthy and then post comments and links to it on the major social media sites.

Almost everyone in internet marketing understands the value of social media and all are trying to get their product to go viral on social media, so there is a lot of competition. But if you have something crazy, weird, or funny and you can get enough people on social media to share or like it, you might be able to draw a crowd to your site.

FYI: According to Facebook, 72% of all internet users visit there at least once a month. Over a billion internet users visit there each day. http://expandedramblings.com/index.php/by-the-numbers-17-amazing-facebook-stats/


WHICH WEBSITE DESIGN?
Are you talking web design or a website content management system (CMS)? WordPress is a hybrid of both.

For designing a website (creating web pages, etc.), there are many applications - something like Brackets, for instance, or old standbys like DreamWeaver. To a great extent the design tool would depend on which web technologies you intend to use.

With these, you would design pages on the desktop, either from scratch or using templates they provide, and upload the pages to your website.

If you're talking about a CMS, there are alternatives to WordPress such as Joomla, Drupal and some others. You install these on your website much as you would install WordPress (most hosting auto-installers would accommodate the two I named, at least). However, they typically do require somewhat greater skill with web technologies than WordPress does when it comes to customizing them, managing them, securing them, etc.

Then, there's another category of hybrid design/CMS/hosting platform like Wix, Weebly, Moonfruit, Shopify, SquareSpace, etc. Basically, you get a website, a collection of themes, a visual drag-and-drop/point-and-click tool to customize the theme you choose, and various extensions are available to add extra functionality to your site, like a shopping cart. This might be the sort of thing you're looking for.

Not knowing what you mean by "design software", why you're avoiding WordPress, or your level of technical skill, it's difficult to say.
I know Bill's position on this, which is that WordPress powers about a third of the websites on the Internet and that as long as you stick with WP-approved plug-ins, stay current on the latest stable version of WP, and back up your site religiously, WP is the platform of choice. 

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