Take some tips from
the pros at leading organization platform Evernote, who recently visited GA to share
strategies that will make you work smarter and more efficiently: Optimize your day to do the most impactful work at the most effective
time.
Control your dependence on smartphones to minimize
distractions. Break down projects into manageable tasks to avoid
procrastination. Keep reading for 4 tips from industry leaders to help you get more done at work.
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Shopify. Starting from Zero, Lam. http://tomwoods.com/ep-1018-listener-success-stories-how-the-tom-woods-show-spawned-these-new-entrepreneurs/
Facebook generates 85% of e-commerce
revenue?
2008 it was all google. Doesn’t
have the same targeting aor the same ability to target exact market. Good for specific product. Got to let the data tell you a story. Replicating successful products. The creative.
How are you angling the product in the market? The creative has to speak to the
audience.
The targeting. Cat magazines. Anyone that is running an emcommerce business
you have to let the data.
4 levels or 4 numbers: INDICATORS.
1. CPR rate from the ad.
2.CPA, cost per acquisition.
3.CPC link. Paying per link/click. Number @ $1.00
4.CPM, cost per thousand views. Offline and online space. every 1000 you are charged an X amount of
dollars.
DIFFERENT ECOMMERCE MODELS
1. No inventory?
Recommends this model. He used it
back in 2008.
2.The inventors are happy to get
sales. All you have to do is sell the
products. Amazon changing the way that people
use to buy. Image of product,
description and use credit card.
3.Gives you access to selling
millions of products without holding an inventory.
Niche based websites? Yes or no.
General store or niche store. Always
niche stores. Profitable on the back
end. Easier to build a relationships
with customers. Narrow down the avatar
of your customers.
When you’re building the rapport
you can sell more products down the line.
All of a sudden a digital product
that allows you to train a cat.
Facebook really looks at your
purchasing event. Flex store purchase
even pixel having your site all over the map confuses Facebook—not sure what
you’re selling. Algorithms
confused. Flex or general store opens
front doors on your product. Kitchenware,
dog products, cat products, confuses Facebook algorithms. Easier to test different products from
different niches.
Purity Products is 12%.
The Steps . . . are not easy.
And a lot of assumptions occur. So let me try to lay it out for
you.
1) You have to become an
affiliate. What that means is that you have to apply to a company.
For example, I applied to Purity Products. The application is a
step. Take the 30 minutes to fill it out.
2) Once you've filled
out the application and submitted it, you'll receive a confirmation email.
Be sure to respond to that confirmation email if they ask. It
usually says that they'll get back to you with a reply in 24 to 48 hours, so
give it a couple of days and then check back.
3) You'll notice that
the company you're applying to uses a 3rd party to do the application process
from review to approval. That tells you that you have to do the follow-up
because the 3rd party is has little incentive to follow-up. So you have
to do that. So follow up.
4) Once you get
approval, then you'll be directed back to Ad Creative page and that's where you
complete the process for their ad.
5) Amazingly, it is
easier to do an affiliate ad with Amazon. On Amazon Commissions: https://affiliate-program.amazon.com/.
from DICE Which technology skills and
certifications are in greatest demand in North America?
Industry analyst firm Robert Half
recently published
its 2018 salary guide (PDF), which offers an answer to that question. Among
its “trending” certifications:
Skills and certifications enhance
the marketability of the professionals who hold them,” read the salary guide.
“In fact, employers may increase salaries 5 to 10 percent for professionals who
have certain in-demand abilities.
Meanwhile, the firm’s breakdown of
in-demand skills includes:
The technology industry currently
enjoys low unemployment, which can make things difficult for companies on the
hunt for tech pros with certain kinds of certifications and specialized skills.
Some 41% of CIOs told Robert Half’s analysts that the hiring process
“takes longer than they’d like,” with hiring times for staff-level positions
stretching to an average of 4.5 weeks. (The firm surveyed 2,500 CIOs for its
salary guide, along with 8,000 tech pros.)
On the other side of the interview
table, tech pros aren’t necessarily driven by high salaries: as pointed out by
a number of surveys and studies, including
ones conducted by Dice, career advancement and perks are also key
considerations. Some 52 percent of tech pros told Robert Half that they began
conversations “around career path and growth opportunities during the interview
process.”
That desperation means that many
companies are willing to consider job applicants who are self-taught in
particular skills and programming languages, including .NET and Java. When it
comes to filling roles such as security or sysadmin, however, companies usually
make certifications a requirement—and with good reason, considering the data
and assets at stake.
A NEED FOR SECURITY
A few weeks ago, Foote Partners LLC
also conducted an analysis of the tech
certifications with the best ROI; it concluded that information-security
certs offered the best combination of pay premiums and market-value increases.
At the top of its list:
Again, there’s an (understandable)
emphasis on security and networking. If you want to work in those areas, but
fear the time and expense that come with earning certifications, consider
asking your boss to help foot the bill. Nearly
half of companies (47%) recently surveyed by Dice and The LinuxFoundation said they would be willing to pay for employees’ open-source
certifications; it stands to reason that some would write a check for non-open
ones, as well.
According to Robert Half, security
analysts and managers can easily pull down six-figure salaries; those involved
in network maintenance and architecture command healthy paychecks, as well.
With the right mix of experience and certifications, you can command that sort
of money.
